From Where 2.0 To Just Where; With Meh 2.0 Somewhere In The Middle
And so, as Where 2012 draws to a close and the lobby of the Marriott Marquis in San Francisco fills with a slew of geo'd-out delegates waiting to check out, it's time for the traditional post conference retrospective writeup. If you were at Where this year or in previous years you'll probably want to skip ahead to the next paragraph, right now. Where, previously called Where 2.0, is one of the annual maps, geo, location conferences. Though it's very Californian and eye wateringly expensive, it's still the place to go to talk, listen and announce anything related to the nebulous industry we call Geo.
After skipping Where 2.0 last year, this year I returned as part of the Nokia contingent and found out that some things had changed.